Director of CRM Phil Irvine joins Custora Head of Product Management, Jordan Elkind, and Product Manager Nitika Sheth to discuss:
- How the Bouqs Co, an online floral retailer, was able to use Event Propensity Models to create predictable year-round demand.
- How Custora's customer insights helped the Bouqs target and convert customers most likely to sign up for a subscription.
- New use cases for how Event Propensity Models could revolutionize your retail marketing.
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