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Churn Prevention Rate: Doing CPR on Fading Customers
Churn Prevention Rate: Doing CPR on Fading Customers

In this series on customer-centric KPIs, we’ve talked about acquisition KPIs and segment-level KPIs. The ne...

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Getting Customer-Centric With Your Acquisition KPIs
Getting Customer-Centric With Your Acquisition KPIs

When we talk about Acquisition KPIs, we’re talking about finding those matches made in heaven. How do we ac...

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