Oracle + Bronto: Customers, Not Commodities
Oracle Bronto's presentation at CARMA 2018
Other content in this Stream
38:37Digital Retail: the (R)Evolution
Eloquii's CEO Mariah Chase shares her prediction for the future of retail.
34:42Bringing the Lens of Customer Intelligence to the Executive Table
CARMA 2016 Lauren LaCascia, LOFT
25:35Glossy Panel: How Niche Brands Are Thriving
Jill Manoff, Editor-in-Chief at Glossy, chats with leading retail marketers from niche brands on the approaches they are taking and how they are succeeding in todays retail environment.
35:33Forrester: Grow Your Business
Brandon Purcell, Principal Analyst at Forrester, shares insights for retailers to grow their customer base, their brand, and their revenue.
34:01Users Are Redefining Retail As We Know It
Huge shared insights into how customers and technology are shaping the future of retail.
20:48Setting Customer-Centric Goals, Surfacing Opportunities, and Tracking Progress
Custora's Head of Product, Jordan Elkind, introduces marketers to Custora's new Spotlight product.
19:39How the Bouqs Won the Super Bowl
CARMA 2018 featured The Bouqs sharing how they used segmentation to increase revenue by 45% on Mother's Day.
19:50Kendra Scott: The Evolution of One to One Marketing
Megan Kohout, VP of Ecommerce & Customer Analytics at Kendra Scott, shared her organizations approach to customer-centric marketing and how it has taken them from a one woman jewelry maker to a promin
26:48Personalization at Scale
Sean Flavin, Marketing Technology Leader at McKinsey shares insights into personalization at CARMA 2018.
22:14CARMA 2018 Welcome: How Far Retail Has Come & Where It's Headed
Custora CEO & Co-founder, Corey Pierson, shares insights into the state of retail and the importance of customer data to drive future growth.
46:06Lucky Brand: The Transition from Traditional Retail to Customer Centricity
Lucky Brand CEO, Carlos Alberini shares how his team is using customer data to transform from a traditional brand to a customer-focused retailer.
0:29Custora Cocktails & Case Studies: Breakfast Edition June 2018
