CARMA 2017: Dating Game
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The Most Important Customer Metric of All Time
As with anything that you want to improve in your organization, If you care about driving loyalty, you need a metric for it. For more information, go to custora.com Compare your business to similar
What is Customer Equity?
How does your business portfolio perform over time?
The Secret to a Single Customer View
Is your data organized for a single view of the customer?
How the Bouqs Co Uses Event Propensity Modeling to Drive Customer Loyalty
Director of CRM Phil Irvine joins Custora Head of Product Management, Jordan Elkind, and Product Manager Nitika Sheth to discuss: -How the Bouqs Co, an online floral retailer, was able to use Event
Digital Retail: the (R)Evolution
Eloquii's CEO Mariah Chase shares her prediction for the future of retail.
Bringing the Lens of Customer Intelligence to the Executive Table
CARMA 2016 Lauren LaCascia, LOFT
Glossy Panel: How Niche Brands Are Thriving
Jill Manoff, Editor-in-Chief at Glossy, chats with leading retail marketers from niche brands on the approaches they are taking and how they are succeeding in todays retail environment.
CARMA: Can You Hear the Insights Sing
Forrester: Grow Your Business
Brandon Purcell, Principal Analyst at Forrester, shares insights for retailers to grow their customer base, their brand, and their revenue.
Users Are Redefining Retail As We Know It
Huge shared insights into how customers and technology are shaping the future of retail.
Custora + Venus: Navigating the Twilight Zone
Setting Customer-Centric Goals, Surfacing Opportunities, and Tracking Progress
Custora's Head of Product, Jordan Elkind, introduces marketers to Custora's new Spotlight product.
Oracle + Bronto: Customers, Not Commodities
Oracle Bronto's presentation at CARMA 2018
How the Bouqs Won the Super Bowl
CARMA 2018 featured The Bouqs sharing how they used segmentation to increase revenue by 45% on Mother's Day.
Kendra Scott: The Evolution of One to One Marketing
Megan Kohout, VP of Ecommerce & Customer Analytics at Kendra Scott, shared her organizations approach to customer-centric marketing and how it has taken them from a one woman jewelry maker to a promin
Personalization at Scale
Sean Flavin, Marketing Technology Leader at McKinsey shares insights into personalization at CARMA 2018.
CARMA 2018 Welcome: How Far Retail Has Come & Where It's Headed
Custora CEO & Co-founder, Corey Pierson, shares insights into the state of retail and the importance of customer data to drive future growth.
Lucky Brand: The Transition from Traditional Retail to Customer Centricity
Lucky Brand CEO, Carlos Alberini shares how his team is using customer data to transform from a traditional brand to a customer-focused retailer.
Custora Cocktails & Case Studies: Breakfast Edition June 2018
Custora events are informative, engaging, and always a bit of fun.
Why Custora Events are Awesome